... investor attention. These examples show that a direct listing can be an effective solution for large and well-known companies that already possess a robust business model and do not require raising new capital. The Direct Listing Market in Russia: The CarMoney Example In the Russian market, direct listings are much rarer than in the United States, and there are few examples of such placements. However, in 2021, CarMoney, a company specializing in auto collateral loans, successfully completed a direct ...